Go on, embrace the curiosity! We've all been there as freelancers. We nod our heads in client briefings and remain silent when asked if we have questions to appear a touch smarter and more capable of the task at hand. But what's left unsaid, or in this case, unasked, can cost you more trouble in the end. Save yourself the hassle of revisions and start asking the right questions.
It's from the brief that everything flows. This magic document contains everything you need to know from your objectives down to your deliverables. This phase is supposed to give you a clearer understanding of your output and set the parameters for your upcoming project. Though the brief should cover the basic information you need, there will surely be times when a few bits and pieces will remain unclear even after a proper briefing. This is the perfect time for you to give feedback and clarify some of the details that you need before starting the work. Getting your questions out in the beginning will make the process easier - whether it's creating content, writing, or working on a new design. After all, visualizing the end goal only works when you've got all the pieces together.
Sometimes questions arise while you are in the process of working on the project. You may want to ask for additional information to help you craft and create better, or you may have a couple of clarifications on facts already given to build on your work more efficiently. Either way, it's okay to shoot your client an email. In fact, as you begin to hustle, you're bound to have a few queries, so factor this in when working on your timelines. Add in that extra day for feedback and clarifications, this way you won't incur any additional delays when submitting your work.
It's imperative that you read the brief thoroughly. Clients also put a lot of time and effort into crafting a proper brief, making sure you have all the information and details needed to come up with great output. There's nothing more annoying than a freelancer who ignores the brief and proceeds to ask 20 questions, with answers that could have been addressed if they just read through it. When you're sure that the information you need was not covered, then go ahead and ask. Ask questions that will help you churn out better output. Don't ask questions for the sake of looking smart or simply asking. At the end of the day, you should have everything you need to write that article, create that design, or come up with that winning strategy.
If there are some things that are more urgent and need more explaining, a phone call might be a better choice than shooting an email. Set up a con-call with your client to discuss everything you need to know to save time and lessen the unnecessary exchanges. Ultimately, asking questions is a good trait to have as a freelancer. It shows that you are invested and that you care enough to solve the client's problems. Stop seeing it as an extra step, and begin looking at it as a necessary step to ensure that you create great results. So get your questions ready and fire away next time you start that new project!
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